Magento – Magento 2 Google Universal Analytics code

google analyticsmagento2

In a Magento 2.1.2 store under Stores -> Configuration -> Sales -> Google Api I entered the Google Analytics code. After a couple of days I noticed no information coming in and my customer had a mail from Google saying the URL was no longer valid for the Merchant account.

I found that my customer had a Universal Analytics code (compared to the "old analytics code" and that Google demands it to be within the < head > tags whereas Magento 2.1.2 places it within the < body > tag. This Universal Analytics code has been around for 4 years and even with the old code it was recommended to place it within the < head > tags.

My question is, why is it that even in Magento 2 the Google Analytics code is placed within the body tags? Is there a good reason for it or am I missing something?

Best Answer

I hope you have found the answer to it, if not here is a simplest solution to it

In you theme add directory Magento_GoogleAnalytics > layout.

Magento_GoogleAnalytics is Google Analytics module by Magento team.

It will then look like this
<MagentoBase>/app/design/frontend/<Vendor>/<theme>/Magento_GoogleAnalytics/layout

then create a layout file default.xml on above path

It will finally look like this
<MagentoBase>/app/design/frontend/<Vendor>/<theme>/Magento_GoogleAnalytics/layout/default.xml

Place the code in default.xml

<?xml version="1.0"?>
<!--
/**
 * Copyright © 2016 Magento. All rights reserved.
 * See COPYING.txt for license details.
 */
-->
<page xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:noNamespaceSchemaLocation="urn:magento:framework:View/Layout/etc/page_configuration.xsd">
    <body>
        <move element="google_analytics" destination="head.additional"/>
    </body>
</page>

In the above code we are moving the google analytics section in head using -

<move element="google_analytics" destination="head.additional"/>

Hope others looking for this find it useful.

Related Solutions

Magento – magento orders are not tracked by google after upgrading universal analytics

I have added the code in success.phtml file, it is workging fine.

$order = Mage::getModel('sales/order')->loadByIncrementId($this->getOrderId());
$total = $order->getGrandTotal();
$shipping = $order->getShippingAmount();
$tax = $order->getTaxAmount();
$store = Mage::app()->getStore();
$name = $store->getName();

$items = $order->getAllItems();
$item_details = array() ;
foreach($items as $item) {
$det = array() ;
$det['sku'] = $item->getSku() ;
$det['name'] = $item->getName() ;
$det['category'] = get_category_name($item->getProductId()) ;
$det['price'] = $item->getPrice() ;
$det['quantity'] = number_format($item->getQtyOrdered(), 0) ; 
array_push($item_details, $det) ; 

}

function get_category_name($productId) { 
$product = Mage::getModel('catalog/product')->load($productId);
$category_name = "" ;
$cats = $product->getCategoryIds();

$cnt = 0 ;
foreach ($cats as $category_id) {
$_cat = Mage::getModel('catalog/category')->load($category_id) ;
$cnt++ ;
if($cnt == count($cats)) 
$category_name.=$_cat->getName() ;
else 
$category_name.=$_cat->getName()."," ; 
} 
return $category_name ; 
}

function getItemJs(&$transId, &$item) {
return <<<HTML
ga('ecommerce:addItem', {
'id': '$transId',
'name': '{$item['name']}',
'sku': '{$item['sku']}',
'category': '{$item['category']}',
'price': '{$item['price']}',
'quantity': '{$item['quantity']}'
});
HTML;
}

?>
<script type="text/javascript">

ga('require', 'ecommerce', 'ecommerce.js'); // Load GA ecommerce plug-in.
ga('ecommerce:addTransaction', {
'id': '<?php echo $this->getOrderId(); ?>', // Transaction ID. Required
'affiliation': '<?php echo $name ?>', // Affiliation or store name
'revenue': '<?php echo $total; ?>', // Grand Total
'shipping': '<?php echo $shipping; ?>', // Shipping
'tax': '<?php echo $tax; ?>' // Tax
});
// to get items
<?php
foreach ($item_details as &$item) {
echo getItemJs($this->getOrderId(), $item);
}
?>
ga('ecommerce:send');
</script>

Magento 1.9.1.0 – How to Send Correct Order Currency to Universal Analytics

Please try to replace this:

            $result[] = sprintf("ga('ecommerce:addTransaction', {
'id': '%s',
'affiliation': '%s',
'revenue': '%s',
'tax': '%s',
'shipping': '%s'
});",
                $order->getIncrementId(),
                $this->jsQuoteEscape(Mage::app()->getStore()->getFrontendName()),
                $order->getBaseGrandTotal(),
                $order->getBaseTaxAmount(),
                $order->getBaseShippingAmount()
            );

with this:

            $result[] = sprintf("ga('ecommerce:addTransaction', {
'id': '%s',
'affiliation': '%s',
'revenue': '%s',
'tax': '%s',
'shipping': '%s',
'currency': '%s'
});",
                $order->getIncrementId(),
                $this->jsQuoteEscape(Mage::app()->getStore()->getFrontendName()),
                $order->getGrandTotal(),
                $order->getTaxAmount(),
                $order->getShippingAmount(),
                $order->getOrderCurrencyCode()
            );

in app/code/core/Mage/GoogleAnalytics/Block/Ga.php.

Best Answer

Related Solutions

Magento – magento orders are not tracked by google after upgrading universal analytics

Magento 1.9.1.0 – How to Send Correct Order Currency to Universal Analytics

Related Topic