SEO – Is Dynamic HTML Layout Good for SEO?

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Just wondering whether dynamically built HTML layout is fine from SEO perspectives? So let's assume e-commerce engine and its most popular page – products catalog. So 90% of the page is built using AJAX and MVVM library knockoutjs which builds HTML on the fly on the client side. So how search bots would parse such content? Is it fine indexed and would be such effective as server-side built HTML pages from the SEO perspectives?

Best Answer

Here are some resources for you to peruse. In short:

  1. If you have dynamic generation schemes embedded in your javascript (javascript menus for example), provide a static sitemap to the embedded content.

  2. Google can crawl Ajax links, if you take certain steps.

https://developers.google.com/webmasters/ajax-crawling/docs/getting-started
http://www.webbizideas.com/images/SEO-Friendly-Design-Guidelines.pdf

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