.net – The maximum message size quota for incoming messages (65536) has been exceeded

I have the following configuration for a WCF service.

Even though I have increased the maxReceivedMessageSize , service still throws an error:

The maximum message size quota for incoming messages (65536) has been exceeded. To increase the quota, use the MaxReceivedMessageSize property on the appropriate binding element.`" exception.

How can this be solved?

  <system.serviceModel>
    <services>
      <service name="MyService" behaviorConfiguration="MyServiceTypeBehaviors">
        <endpoint address="http://localhost:22230/MyService.svc"
              binding="basicHttpBinding"
              bindingConfiguration="MyServiceBinding"
              contract="IMyService" />

        <endpoint contract="IMetadataExchange" binding="mexHttpBinding" address="mex" />
      </service>
    </services>

    <behaviors>
      <serviceBehaviors>
        <behavior name="MyServiceTypeBehaviors" >
          <serviceMetadata httpGetEnabled="true" />
        </behavior>
      </serviceBehaviors>
    </behaviors>

    <bindings>
      <basicHttpBinding>
        <binding name="MyServiceBinding"
               hostNameComparisonMode="StrongWildcard"
               receiveTimeout="00:10:00"
               sendTimeout="00:10:00"
               openTimeout="00:10:00"
               closeTimeout="00:10:00"
               maxReceivedMessageSize="6553600"
               maxBufferSize="6553600"
               maxBufferPoolSize="524288"
               transferMode="Buffered"
               messageEncoding="Text"
               textEncoding="utf-8"
               bypassProxyOnLocal="false"
               useDefaultWebProxy="true" >
          <security mode="None" />
        </binding>
      </basicHttpBinding>
    </bindings>
  </system.serviceModel