I run a website that has a Facebook application in order to post status updates and other messages to our member's pages. We also want to use Facebook to post updates about the site and accumulate fans, likes, etc. We need to have an application in order to be able to post to member's pages, but our application doesn't actually do anything – if you go to our app page it just directs you to our website.
Questions:
- Should we have both a Facebook page and a Facebook application or just an application?
- What exactly is the difference between the two?
- How do other websites manage this?
Relevant pages:
http://apps.facebook.com/withfit/ – Our current app, doesn't really do anything.
http://www.facebook.com/?ref=home#!/apps/application.php?id=251128963105 – Our applications profile.
Best Answer
Depends what you mean by post to walls. If you really want if showing on their wall so that they and all their friends see it then yes you need an application. This might be annoying to all your users friends and they can block you. If you just have a page updates you post to the page will show up on the home screen (not profile) of your fans. Remember not everything on facebook shows up it's like SEO you have to do FBO