Gmail – This Message Seems Dangerous Warning

gmail

I am working on an invite system for my work, the invite system sends an email to the recipient with a link containing a unique token allowing them to sign up.

The issue is, now that I am actually testing it, the emails are marked as "This message seems dangerous" by Gmail, This looks really bad for the company. I have not been able to find any information on what triggers this.

error message

The email is being sent via office365(SMTP) as that is what our email is set up with to try and avoid this kind of thing.

I have seen comments online that it may be due to the token link, If so, how else am I meant to do this?

Best Answer

I have reworded the email to 'Complete Registration' instead of 'You have been invited' with the body similarly changed. The people receiving this email should know it is coming and if not (the person hitting send may have forgot to let them know first) there is a brief description of why they got it and who to contact if they are confused.

It has seemed to work, I have sent a few test emails to different gmail address' and have not yet seen the issue since the change. Hope this helps anyone else facing the same issue. It seems to be in the wording. I guess 'You have been invited' probably triggers some sort of scam/pyramid scheme flag.