Google Analytics – Best Way to Separate Stats for Subdirectories

googlegoogle analyticsstatistics

I have a number of sub-sites operating under the same domain. I would like to track the stats and analytics with Google Analytics, but have each sub-site appear on its own. My site structure looks similar to this:

Parent Site:
www.domain.com

Sub Sites
www.domain.com/productA
www.domain.com/productB
www.domain.com/productC
www.domain.com/productD
www.domain.com/productE

I can install a separate tracking code for each of the sub sites, or use the same one as the parent site. At the moment, I have one tracking code being used across all of the sites, and it becomes tedious to start filtering the stats of each particular sub-site.

Would it be best to get a new tracking code for each sub-site or is there any clever way to keep them under one profile but have their stats displayed individually?

Best Answer

It's probably best to keep them under one profile to enable you to track bounce rates and internal traffic between the sub domains easier.

Take a look at Advanced Segments and filters for separating your data.

There is also some more useful info here and here.

Hope this helps.