Google-search – Is it possible to see where Google search results get their descriptions from

google-search

Often when I'm googling something, the description in the results page lists something extremely relevant to my search, but of course is just a cut off summary.

When I use the link to go to that page, that information often doesn't exist there anymore. Sometimes I can visit the "cached version" and it is there, but often it's a result that says basically the search terms were only on pages that pointed to this page.

Is there any way to get Google to give me the actual page it got it's description from?

Best Answer

Looking at my own site and having configured the SEO, I can say that the search descriptions displayed on Google come from one of two places:

  1. The written description configured by the person who made the site
  2. A snippet of text on the site from the last index

The most likely reason for the description text to be wrong is that Google is using a snippet from the site, but the page has changed since Google has last indexed it. This is especially true on blog homepages where it is updated on a daily basis, but Google indexes only every couple of months.

Another option is that the author put up a 301 request and redirected the page to a new page. The old description and link still float around Google, but will actually lead to a completely different page which may or may not be correct.

The last option is that the page simply no longer exists. When this happens, Google will still try to resolve the request if it can find a similar page or it might go one page up (example.com/about/staff can go to example.com/about)

Basically, if the content is changing faster than Google is indexing it you can get a wrong result, especially if there were major changes.