I have a twitter feed that sends out new YouTube music videos for a specific genre. I want my followers to easily find the artist’s Twitter page. I'm currently sending something similar to:
some text
@artisttwitter – name of the song
[youtube link]
Is using @ the proper way of doing this? Sometimes I feel like I'm spamming the artist since this will send them a notification.
Best Answer
Using an @ mention is absolutely the proper way of doing this.
It has three benefits:
Linking readers to a hashtag doesn't really help them find the artist. Likewise, for the artist, it becomes more complicated to get good feedback, unless they've specifically created their own hashtag for this purpose.
Twitter supports the use of mentions the way I've described them here, and distinguishes them from replies: https://support.twitter.com/articles/14023-what-are-replies-and-mentions